Workshop: Fundamentals of Writing and Delivering a Sales Pitch
WORKSHOP IS POSTPONED.
This is a bootcamp for story-driven pitching and conversations. Uncover core messages, reinforce them with structure, and drive them home with compelling delivery. The two days will equip attendees with troubleshooting tools to keep their talks from going off the rails. It's about handling nerves, what to do when your mind goes blank and shaping a dynamic voice so that your audiences stay awake. It's for the people who have a solid idea but who struggle to get people to listen and understand what it is. It's for those who want to make the most of the short time they have to bring their product to the ears of decision-makers. The goal of the training is to provide a practical stress test and tools for pitching your ideas to the people who can make or break your idea.
TIME AND PLACE
24th and 31st of March 2022
Duration: 6 academic hours each day
Estonian Chamber of Commerce and Industry, Toom-Kooli 17, Tallinn
WORKING LANGUAGE
English. Estonian and Russian are available upon request as supporting languages.
TARGET AUDIENCE
C-level, business developers, sales executives
Secondary audience: project managers, product owners, engineers
Objective: to give the attendees practical experience and tools for pitching and presenting their ideas to decision-makers and international audiences.
Expected outcome: the attendees would learn the fundamentals of how to write a story-driven pitch and deliver it. They would learn how to make use of audience feedback to improve their presentation content and delivery. They'd learn the basics of handling sales objections and hard questions.
Note: the workshop is highly interactive, involves direct feedback, and is focused on long-term growth.
Information due to COVID-19 restrictions: Due to restrictions on organizing public events, we can only allow people who have recovered from or been vaccinated against COVID-19. All participants must provide a certificate.
Schedule
Day 1 Written Content and Delivery: Theory and Practice |
|
9.45 | Morning coffee conversations |
10.00 | A practical example with a volunteer |
10.15 | Fundamentals of writing a story-driven pitch |
11.45 | Coffee break |
12.00 | Writing the first draft |
12.45 | Lunch break |
13.15 | Reflection and discussion |
13.30 | The basics of hard conversations: theory and practice |
14.15 | Break |
14.30 | Role-play exercises with volunteers |
15.30 | End of Day 1 |
Day 2 Written Content and Delivery: Practice, Editing, and Coaching |
|
9.45 | Morning coffee conversations |
10.00 | Pitching and feedback |
11.30 | Coffee break |
11.45 | Delivery and content evaluation, and improvement |
12.45 | Lunch break |
13.15 | Individual writing and editing support |
14.15 | Break |
14.30 | Rehearsal with delivery technique coaching |
15.30 | End of Day 2 |
SPEAKER
Gleb Maltsev
From founders and developers to scientists and designers, Gleb Maltsev trains people to speak to audiences with clarity and meaning. His goal is to help people discover, hone, and communicate their stories in direct and compelling ways. Over ten years, he's trained hundreds of executives to pitch in meetings, events, including trade fairs such as the Mobile World Congress, Smart City Expo, Electronica — and startup founders pitching for capital at Slush, Latitude59, TechChill, or LOGIN. Most importantly, he's trained himself. The hard way. By listening to other people's stories, rewriting and delivering them at every workshop, opening himself up to audience judgment. He's done all that so others will do the same and grow from it. LinkedIn