Estonian company ADAMLIGHTS expands to the Gulf region
In 24 years, Adamlights has become a company with global reach. In addition to Europe, they have created light designs as far as New Zealand, and the USA. The next goal for Adamlights: to make itself visible in the Gulf region.
For over two decades, Adamlights has decorated public spaces and buildings with professional lighting solutions for the attraction and enjoyment of everyone. Today the company has a global reach and offers a full solution, from design and production to installation and maintenance. When it comes to lighting, just name it – seasonal decorative lighting, light facades (Digital Multiplex Signal) or 3D light installations – Adamlights has experience in all.
“We do over a thousand lighting installations yearly and operate in more than fifty countries,” says Kristel Mäsak-Krumm, Export Director of Adamlights.
In London, Adamlights has created a colourful forest made of colour- changing RGB technology LED-trees in one of the city’s most prestigious business districts, the Canary Wharf, and erected an LED Christmas tree by the River Thames near the Tower Bridge. In Santa Monica, California, they have produced a colorful all-year-round installation.
“The next goal of the company is to make itself visible in the Gulf region,” says Mäsak-Krumm. As a first step, Adamlights has opened its office in Dubai, which will cover the whole GCC region. The goal is to work closer together with our clients to deliver uninterrupted service from design to project completion. First and foremost, we want to approach shopping centres, real estate companies, hotels, restaurants, and, of course, local governments.”Adamlights has already completed its first projects in the region, creating illuminated Ramadan decorations.
Just recently the company was invited to take part in a procurement – probably the most exciting challenge in the world for a lighting company – to create a design concept for seasonal decorations for one of the most famous buildings: Burj al Arab. “It was a real honour for us to have been noticed and invited to participate, as the number of participants is limited. It is a sure sign for us that our product and design meet the requirements of the local market,” says Mäsak-Krumm, certain about the competitive edge of Adamlights.
“The most important keyword for us is quality. All materials and components are chosen from the best manufacturers, we test the materials in different weather conditions all year round and, only when we are convinced about their operational ability, offer them to our clients. We have thoroughly renewed our production facilities, including a 4000 square metre production area in Estonia. Our employees are specialists in their field and processes are digitally controlled.”
In today’s world, entrepreneurs everywhere face the same questions – how to bring back customers and make them feel welcome again. Health and safety are important issues, but we shouldn’t underestimate the importance of social interaction. The solutions by Adamlights help to create a safe public space where people like to spend time together. “We are the light therapists. It is important to give people emotional resilience, hope and inspiration through lighting during the worldwide crisis of health,” says Mäsak-Krumm, adding “We want to spread the magic of the northern lights all over the world."
Contact: ADAMLIGHTS, +372 6 501 830, sales@adam.ee